Fashion Wire Daily - What made the huge Hollywood premiere of "Inception" on Tuesday, July 13, different from most? It wasn't that it was staged at Grauman's Chinese Theatre on Hollywood Boulevard; that's been the spot where movie premieres have happened since 1927. Nor was it having a huge movie star like Leonardo DiCaprio head across the street to the screaming crowd, signing autographs and posing for photos with adoring fans, for that's been done, too.